by Shelly Bowen
People love to hear themselves talk (yes, me included), which is partly why user generated content (UGC) is so prevalent. Other reasons are people like to be persuaded by their peers and “eavesdrop” on conversations. Also, your customers may be able to help each other faster and … continue reading Is UGC the Easy Answer for Your Business? Not So Fast.
by Shelly Bowen
More and more businesses are embracing social media as a part of their marketing efforts. If you have experimented at all with tools such as Facebook, forums, or Twitter, or have actively blogged and commented out there, you know the online social-sphere is different than any other type … continue reading 9 Twitter Writing Tips for Businesses
I just got a note from SCORE about the 2009 San Diego Small Business Awards — I couldn’t find any information about it online, so I’m passing along the message. Vote for your favorite business!
QUOTE from SCORE email:
Help Us Recognize Outstanding Leaders in the
Small Business Community
YES, … continue reading 2009 San Diego Small Business Awards: Nominate Yourself!
My projects may be out on the Web, but my inspiration to:
optimize Web content to increase engagement and activity,
create new content strategies to strengthen a brand, and
try new online marketing and small business tactics
comes from all over. From magazines to fiction, gallery openings to coastal hikes, and client meetings … continue reading What's Inspiring Your Content Strategy?
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