A quiet or nonexistent corporate Twitter account is a disappointing sight for a potential client or customer. Somewhat like an empty, abandoned shopping cart.
But how do you keep up?
Option 1: Hire or Assign a Dedicated Person or People to Manage One Corporate Twitter Account
An impersonal corporate Twitter account, one that’s … continue reading Maximizing Twitter for Your Business
Learning from The Best Camera
Just got back from lunch at Cucina Urbana with a couple super genuine, cool people from digital-telepathy. I’m pretty certain they are back in their offices downloading The Best Camera, after telling them about its signature “Chase Jarvis” photo filters.
Yesterday I posted how the mobile app … continue reading 6 Ways to Enhance Your Mobile to Web User Experience
Content Marketing Works … When People Fall in Love With Your Story
Every year I search for a pair of summer sandals that are:
A. Stylish enough to wear with a sundress
B. Comfortable enough to wear all day at Disneyland
(Not that I do either very often.) And every … continue reading I Fell Hard for Soft Sanuk Flops
I have a dedicated email address for advertisements from my favorite brands, and I scan through the subject lines, oh, once a week or so. Most get deleted.
Yes, I want gray suede shoes, but I’m resisting. Delete.
I don’t need a new batch of business cards. Delete.
continue reading “Come Fry With Us” – Best Subject Line Ever
PYBOP, LLC was established by Shelly Bowen to provide businesses large and small a resource for exceptional content. From advising startups whose primary asset is content to consulting growing businesses on executing exceptional marketing, branding, and SEO campaigns, she provides the education, experience, and creativity companies need to reach their goals.
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