A quiet or nonexistent corporate Twitter account is a disappointing sight for a potential client or customer. Somewhat like an empty, abandoned shopping cart.
But how do you keep up?
Option 1: Hire or Assign a Dedicated Person or People to Manage One Corporate Twitter Account
An impersonal corporate Twitter account, one that’s … continue reading Maximizing Twitter for Your Business
Social Media + Grassroots Efforts: Do They Play Well Together? They Should.
Two people with clipboards are flanking the grocery store exit. I steel myself to avoid eye contact. One takes a half step toward me. “Do you believe in ….?”
Grr, shake, turning away. Wait: “What did you say?”
He repeats. It’s … continue reading Four Social Media Lessons from a Grassroots Guy
Are you social — gregarious and convivial? What’s your personality like?
Write one sentence to describe you and your essence. Then create a 1 minute video to captures your essence.
Be confident. Show flaws.
LOVE these calls to action from Susan Rice-Lincoln at Inbound Marketing Summit in San Francisco today. … continue reading Your Social Essence: Who Are YOU?
by Shelly Bowen
More and more businesses are embracing social media as a part of their marketing efforts. If you have experimented at all with tools such as Facebook, forums, or Twitter, or have actively blogged and commented out there, you know the online social-sphere is different than any other type … continue reading 9 Twitter Writing Tips for Businesses
If you are using Twitter.com to market your services, brand, or company, I’d love to hear about your marketing and content strategy. I’m researching concepts and experiences such as:
Personality
Frequency
Type of content
Tracking results
Following others on Twitter
Commenting on other Tweets
Using software to Tweet ahead
What’s working — what’s totally not
SEO strategy on Twitter
Follow me on Twitter
Get e-mailed updates
Connect with me on Linkedin